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Marketing for Real Estate Business
And if you happen to be waiting on the market to shift, or if you need some uplifting real estate news. Check out PositiveonRealEstate.com. I have been posting good stuff in this site for months now. You can too if you like, just register and you can even get on the mailing list as I do marketing trainings once in a while.
Web is Not Important for Purchase
A new study by the Pew Internet & American Life Project tracks the decision-making processes for buying music, purchasing a cell phone, and buying or renting a home.
Even though many buyers use the internet research products, surprisingly few say online information had a major impact on their behavior. Only 7% of music buyers, 10% of cell phone buyers, and only 11% of those who bought or rented a home in the prior year say that online information had a major impact on their decision.
29% did say they thought online information helped them save money on the house they bought or apartment they rented.
A Confession
Links forgive the sins of your website. Time to go to confession?
Engines and Websites
I was just reminded of an SEO rule today that I am not sure if most people understand. That is that search engines rank pages not websites. Each page that you own is an opportunity at traffic. That is one...
Are You Number One in Google in Your Own Mind?
Is checking your Google positions your favorite time killer? Come on be honest, doncha love just typing in "Your City" real estate and reveling in your ultra high position? Well, if that is true then make sure you sign out...
Prices are Going Up?
I guess it is all in whose stats you read.
This from Coaching Clues Newsletter: The Sky Is Not Falling!
They point out that despite the media darling Case-Shiller index, the better indicator of the indices is provided by OFHEO (the Office of Federal Housing Enterprise Oversight), Realogy and NAR. These three organizations seem to validate one anothers results.
They all have come to the same conclusion: Overall U.S. prices were UP 0.6 percent....In other words, a whopping 77 percent of the areas in the U.S. eported a price increase in January 08 - February 08! The Case-Shiller Index, in contrast, concludes that 95 percent of the MSA's reported negative returns. Bernice has been at the forefront on preaching the positivety as we have at positiveonrealestate.com.
I believe that this economic situation is way overblown and so is the housing crisis. It cannot be a meltdown when you continually hear of multiple offers occuring across the country.
By blogging and posting great real estate news you can help counter the negative impressions that get published daily in the traditional media. You can be a leader and can help form the public impression on housing.
More Info:
Dave Lakhani Ends the Recession
Another reason
I recently wrote on the housing crisis. But what I failed to mention was the Realtor Bubble. Like in the State of California where I can literally walk to two blocks and chances are that one of those homes I...
The Biggest Dollar Demographic in Your Future
This in from the Wall Street Journal: Hispanics now account for more than 15% of the U.S. population Hispanics control more disposable income than any other minority group. The figure stands at $860 billion a year and is expected to...
The Three Prong Spear to Housing
I visited a friend over the weekend and he asked me what is up with real estate? In fact he posited that, "aren't we at the bottom?" That was interesting that he would think that. I told him that my...
Realtor or Blogger
Some help to keep you on blog topic:
When we consult on the act of blog content creation, we always start out the conversation with the following tips.
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